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March 28, 2024
How to Ensure Your Nonprofit’s Events Further Your Mission
The value of nonprofit events can’t be understated. If you’re looking to forge stronger relationships with donors and partners, raise awareness and important funds, or build a community, there’s no substitute for an event. Hosting events also affords the chance to collect and update important donor data, such as contact information, communication preferences, and interests, […]
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February 13, 2024
Why You Need a Data-Informed Donor Acquisition Strategy
It takes a lot of time and effort to acquire new donors for your nonprofit. You not only need to create compelling marketing content that tells your organization’s story, but you also have to get those materials in front of the right audience, form connections with prospects, and encourage them to give. Leveraging data throughout […]
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December 19, 2023
5 Data Hygiene Best Practices for Better Nonprofit Marketing
Data is the foundation and future of nonprofit marketing. Charitable organizations no longer have to guess what supporters are looking for or how to reach them—data can provide definitive answers about your audience. However, constituent data must be up-to-date to be truly valuable. Your nonprofit should be confident in the accuracy of your database and […]
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